Hi, I'm Consuelo a Principal Product Designer

With +14-year as a Product Design Leader, I'm passionate about mentoring design talent, steering innovative product development from ideation to market launch, and orchestrating global teams. My journey has been enriched by mixing the craft with leadership and balancing user needs with business goals in fast-paced tech environments. I love fostering a creative thinking and collaboration culture, empowering my team, and nurturing their professional growth through tailored mentorship.
how do I work?
Delivery Process
Leading Product development with a results-focused approach that meets user needs and boosts business success
Start here! Study and learn
Read, learn, and ask the difficult questions! What had happened? Is any data available? Documents? Assumptions? Have time? Let's talk with users! Write everything down!
Stakeholders - Data - user research
Bring everyone together!
Let's talk, discuss, analyze, agree, and prioritize! Define the goal and discover concerns, assumptions, technical requirements, customer compromise, business goals, and constraints. Divide the deliveries to conquer!
Workshops - Project & UX Strategy - User Journey
Get your hands dirty!
Test, share, evaluate! Keep it running/iterating until we get the desired results! Bring the eyes to the designs and write down the questions. Technical requirements? Is it feasible? No? Break it down!
Wireframes - Prototypes - Testing - Feasibility
Launch!
Go into the details, work with the engineer, and focus on usability & accessibility! Doing great delivery documents is vital for a successful launch! Already Launch? Study the results and define future iterations!
Usability testing - launch roadmap - QA
Mentoring • Business Innovation & Growth • Driving UX Strategies
Product Design • Leadership • Product Innovation
Leadership approach
To drive innovation and create impactful user experiences, I have developed a hands-off management approach that fosters a safe, trusting, and open work environment where designers are encouraged to explore their passions. Trust is at the core of my beliefs.
I am deeply committed to the professional growth of my team, which is why I schedule regular check-ins, feedback sessions, and coaching moments. These practices not only improve our design skills but also enable us to grow together, learn from each other, and push our limits. Additionally, they foster an environment of continuous learning and feedback.
Having managed cross-functional teams ranging from 3 to 15 designers and front-end engineers, I have honed my leadership skills and gained valuable experience in team-building and collaboration.
Let's deep dive
Featured Projects
I love solving challenging problems— with attention to speed, quality, and flexibility, focusing on innovating the UX strategy and articulating the "Why" and the "How." Curious by nature, I love understanding and connecting with people.
Twilio/ Voice
Revolutionizing Communication for developers, small businesses, enterprise, and ISV's
Revolutionizing conversations with advanced AI/ML, enabling smarter, automated, and insightful communication solutions
See more
Minsait/ Scheduler Design
Design, implement, and deliver advanced scheduling (sequencing) and production optimization
End-to-end product development that aims to automate the schedule creation process, maximize the fulfillment of production commitments with the given restrictions; and generate a production schedule that optimizes all associated costs
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Next Matter/ Automation Platform
Automate operations end-to-end, work effortlessly, and trust that nothing falls through the cracks
A no-code automation platform that runs operations for you – no more emails, calls, meetings, or tracking sheets needed
Coming soon